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Showing posts with label Domain. Show all posts
Showing posts with label Domain. Show all posts

Sep 23, 2010

Choosing A Perfect Domain Name

Registering a domain is an easy task, but most of the people are not aware of the process of registration. If you have chosen a domain name, then check it on the 'whois' to know, if anyone else has not registered it, and if it is available to you, then register the domain as soon as possible. Make sure that your domain name is a memorable one. Mostly the best domain names had been taken already by the dot.com sites.

Avoid the trademarked names, it is unethical and also the companies, who have spent plenty of time and money on creating and building their brands, are now trying to get their names back. The pending legislation would soon make it very hard to register the trademarked name of someone else.


A memorable domain name is the best one, because it sticks in the mind. A perfect business name is a nice choice. If you choose a phrase or sequence of the words that describes your product, is also a good one, for example, officestationery.com.

The domain names that arouse a visual image can also be used as these are easy to remember, like GreenValleyResort.com. Short names are much better than the longer names, but if adding the length makes is more memorable, then you can choose the longer one. You should make sure that your domain name is easy to pronounce, and soon you will hear people talking about your domain name many times a day, in conversation, on the phone, or in other radio ads. It is better to avoid the name that only works in print, and also needs to be spelled out when spoken aloud to be understood.

You should be wary of selecting a domain name that contains the homophones, for example – TwoStars.com, TooStars.com and 2Stars.com, all sound exactly alike, but these are three different websites. Do not use the shady characters, spaces are never allowed, and also the name can't start or end with a dash. The length can up to 63 characters. You should make sure that you are dealing with a trustworthy and reliable domain registration service provider. 

Sep 22, 2010

Tips on Getting Your Domain Name Right

If you are going to start a web site, you have to have a domain name. There are a couple of tricks, however, you should know before you buy one.

Tips on Getting Your Domain Name Right

Far too often, people just rush out and pick domain names on the fly. What sounds cool? What sounds professional? I'll just use my business name. These are the basic methods people come up with domain names and they can lead to regret down the road. A domain name is like a spouse, it can be great or horrific in the long run.

Unless you have a business name that is very well known, don't use your business name as the domain. It isn't really going to help you generate traffic and people will still be able to find you through search engines since you are probably the only one using the name. If you are paranoid about others stealing it, trademark and register the name.

The best way to pick a domain name is to first due keyword research. Keyword research is going to identify the keyword phrases your prospects are using to search for your services or products. You want to create a list of high traffic keyword phrases and then make one of those phrases your domain name. Search engines give a lot of value to a domain name that matches a keyword phrase. This helps you crank your home page to the top of the rankings, which gives you a massive head start over your competition.


Once you have identified the keyword phrase you want to use for your domain, there is another secret you need to know. The length of your registration is a factor in search engine rankings on Google. Google gives added value to sites that are going to be around for a long time. At a minimum, you should register the domain for five years, but go with the longest option available.

At first glance, picking a domain name is a fairly simple process. To jumpstart your marketing efforts, you should stop and give it some thought. If you follow the above guidelines, you can turn it into a powerful head start for your marketing efforts. 

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